Kylian Mbappé, an ambition that goes far beyond the field

Kylian Mbappé, an ambition that goes far beyond the field

Kylian Mbappé says it himself: “Football has changed. » The sentence has become a bit of his signature, diverted at will on social networks, in the same way as his curled strike with his right foot. Football has changed, and the 23-year-old striker is living proof of that on May 23 in the auditorium of the Parc des Princes. Gaullian accent (“I had the call of the homeland and the capital”), controlled verb and suit and tie, Mbappé talks about his contract extension with Paris Saint-Germain (PSG). That day, he also evokes the calls from the foot of a supporter of Olympique de Marseille, wishing to see him stay in Paris, Emmanuel Macron.

Read also: World Cup 2022: relive the stunning final between France and Argentina

The President of the Republic does not attend the debut of the France team in this 2022 World Cup against Australia (Tuesday, November 22, at the Al-Janoub stadium, in Al-Wakrah) and must not fly to Qatar that in the event of a semi-final for Les Bleus and the one he affectionately calls “Kylian”. This direct relationship with the Head of State has given rise to certain fantasies. Mbappé’s entourage twists the neck of the principal: no, the player did not decline the advances of Real Madrid on instructions from the Elysée.

On the other hand, he agreed to lend his image to the vaccination campaign against Covid-19. Emmanuel Macron was grateful to him. “For vaccination, against violence, in communion with the emotions of the country, Kylian Mbappé has a rare awareness of his role, the weight of his words, the strength of his actions”he developed in a contribution to The Teamin January.

Read also: Article reserved for our subscribers Kylian Mbappé is already more than a player at PSG

In the landscape of French sport, Kylian Mbappé is a disruptive object breaking with the “run and shut up” often assigned to champions. He assumes to be the voice of a generation, takes a stand on police violence, racism, and says his pride in being French. “Kylian is socially invested, he is aware of being at the crossroads of two generations and wants to send positive messagessaid to World his lawyer, Delphine Verheyden. Much is expected of him. But if being exemplary is part of the duties of a very prominent sportsman, this cannot lead to him systematically being the bearer of all the ills of our society. »

Image rights, partners, foundation and contract, this lawyer occupies a central role in the Mbappé company alongside another woman of influence, Fayza Lamari, the mother of the world champion, who is in charge of its communication. with the Patricia Goldman agency. The early SME – four employees in 2018 – grew quickly. Today, it has around thirty employees, plus service providers, to manage social networks, partners and even its foundation, Inspired by KM, for young people, launched in January.

You have 70.14% of this article left to read. The following is for subscribers only.